🔥 Cohort 1 Limited to 10 Seats. Applications Close When They're Gone.
F.I.R.E. Starters · 7-Week Coaching Program

Your comfort zone
is where your dreams
go to die.

You've been sitting on a calling long enough.
It's time to emerge intelligently, intentionally, and on purpose.

Apply for F.I.R.E. Starters → 45-Min Strategy Session · No Pressure · Serious Applicants Only
🔥
"I knew deep in my gut that I hated it. That I was never going to like it. And that I was trapped in something that looked successful from the outside but was slowly hollowing me out from the inside."
Eric J. Watts, Sr. · Former JPMorgan Chase · Now Coaching Leaders to Emerge
This Is For You

Still waiting for permission
to live the life you were
called to live?

  • You go to work every day and smile but inside you're slowly checking out. You know you were built for more than this.
  • You did everything right. Got the degree. Put in the years. Played by every rule. And still got passed over, overlooked, and undervalued.
  • You have a calling you can feel but you can't name it and you're not sure it's even real anymore.
  • You've tried the side hustles, read the books, watched the videos. Nothing stuck because nothing got to the root.
  • You're afraid it's too late. That you don't have what it takes. That if you leave the security of your job, you'll fail and have nothing.
  • You want to wake up on fire about your life doing work that matters, leaving a mark, and hearing God say "well done" not just at the end, but NOW.
The Framework

What does it mean to be
a F.I.R.E. Starter?

F.I.R.E. isn't just a name. It's a framework built to get you out of where you are and into where you're called to be with a real plan, real accountability, and real transformation.

F
Find Intelligent

Discover the smart, strategic reasons why emerging is the right move for you not just emotionally, but practically.

I
Find Intentional

Build a clear, God-led plan for your emergence. No more running around like a headless chicken. Clarity. Direction. Movement.

R
Find Important

Connect your emergence to what's truly important to you your faith, your family, your calling, your legacy.

E
Find Impactful

Create ripple effects that go far beyond you. Because your emergence isn't just about you someone needs what God put in you.

The F.I.R.E. Starters process takes you from stuck, suffocating, and surviving to clear, confident, and thriving. Find Intelligent, Intentional, Important, and Impactful reasons to emerge out of _____ and into _____. You fill in the blanks. Because this is YOUR fire.
The Program

7 weeks. One transformation.
Your emergence.

00

Funky Fresh Foundation Week The BIG 3

Get radically clear on Who you are, What you're here to do, and Why you're here to do it. Build your Ice Cold Intro. Lay the foundation everything else stands on.

01

Find INTELLIGENT Reasons To Emerge

Discover smart, sustainable reasons to step out of the shadows and your Leadership DNA. No more emerging without a plan.

02

Find INTENTIONAL Reasons To Emerge

Build a real plan. Attack the fears and lies that have kept you stuck. Find your accountability partner. Start your 5 Quiet Minutes daily practice with God.

03

Find IMPORTANT Reasons To Emerge

Connect your emergence to what matters most your family, your faith, your legacy. Your why becomes your fuel.

04

Find IMPACTFUL Reasons To Emerge

Understand the ripple effects of your calling. Everything stems from the point of impact and yours is bigger than you know.

05

Gimme Some DAP Your Dynamic Action Plan

Turn everything you've learned into a real, executable plan. 24-hour action steps. Accountability built in. Progress you can feel.

06

You're On A Mission Vision & Mission Statements

Write your Personal Mission and Vision Statements. Get clear on where you're going and why. Your vision has to scare and excite you at the same time.

07

Graduation You Are A F.I.R.E. Starter

Celebrate your transformation. Celebrate your wins. Get commissioned into the next level of your emergence. It's not over it's just beginning.

What's Included
  • 🔥Weekly Live Group Coaching Calls with Eric J. Watts, Sr. Direct access. Real-time coaching on YOUR emergence. Not a recording. Not a chatbot. Eric.
  • 🔥Private F.I.R.E. Starters Community Accountability partners, video shares, peer encouragement, and a family of people who GET it.
  • 🔥2 Private 1:1 Sessions with Eric J. Watts, Sr. For the moments when you need someone to see your greatness more than you can see it yourself.
  • 🔥F.I.R.E. Starters Workbook & Journal Prompts Life-giving assignments every session. This isn't passive content. You DO the work.
  • 🔥The Emergence Guarantee Complete all 7 sessions and turn in your assignments. If you haven't found your I, Eric coaches you personally until you do.
Your Coach

He sat where you're sitting.
Then he heard God say go.

Eric J. Watts, Sr. spent over 20 years in corporate America JPMorgan Chase, Citigroup doing what society said he should. Good pay. Six weeks of vacation. On paper, he was winning.

Inside, he was suffocating. He went back to school at night. Graduated with a 3.97 GPA. Was promised a six-figure role. And then watched them give his job to someone younger before HR even told him officially.

Instead of turning bitter, he turned to coaching. He poured into the very person who got his job and that man looked at him one day and said, "Eric, you've helped me more than anybody since I've been here. Not just the work stuff. Just… talking to me about life."

That was the moment he found his calling. Forty-five days after graduating with his MBA, he was standing in a classroom at Ohio Dominican University as an adjunct professor. In September 2014, he left JPMorgan Chase and never looked back.

He didn't build F.I.R.E. Starters from theory. He built it from the exact path that took him from a suffocating desk at Chase to teaching, coaching, and developing leaders doing exactly what God built him for.

JPMorgan Chase Alumni Citigroup Alumni MBA · Ohio Dominican 30+ Years Leading Adjunct Professor Leadership Strategist Faith · Life · Leadership
Your Next Step

It's in you.
It always has been.

This isn't a sales call. It's a 45-minute F.I.R.E. Strategy Session, just you and Eric J. Watts, Sr.

If it's a fit, we'll talk about next steps. If it's not, you'll still walk away with more clarity than you came with. Either way, you win.

Serious applicants only. Your comfort zone is where your dreams go to die. You've lived there long enough.

"The two most important days in your life are the day you are born and the day you find out why."
Mark Twain
"For this reason I remind you to fan into flame the gift of God, which is in you."
2 Timothy 1:6